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Home > Publishers > Publisher Tips  


Here is some advice to help you maximize your earnings.

Don't Use Tricks
Having links that suggests something other than what the user views never performs well. For example a link that says "Free Sex" will get many clicks but the visitor is unlikely to open an account. It will also create bad feelings towards your site for tricking your user. Dishonest or unethical practices on the part of affiliates can result in your account being closed.

Use Current Banners
Keep up to date with the banners by making sure you don't use a football banner in the spring or a baseball banner in the winter. Sports specific banners work best during the relevant season.

Use Information
People often respond better to information. Contextual information about the benefits of a site with a brief review and a link to the site can often be more effective than just a banner.

Using Menu Links
Links on your menu can be very effective. For example a simple text link 'Sports Odds' or 'Bet Football', can get a lot of targeted traffic.

Change it Up: Text & Banners
Use different banners in different places on your site - different people respond differently to different banners. Many respond better to text links.

Keep Informed of Current Promos
Our sites often have special promotions for new and current members. Using this information in your text based advertising can be very effective. An easy way to keep updated is to register a free account for your self. That way you will get periodic updates by email.

Special Events
Certain events like the Super Bowl, March Madness, Indy 500, the Triple Crown races, the start of football season and many other events have an increased interest from the public. Use these events to your advantage.

Know Your Visitors
By understanding the type of visitors your site gets, you can better target the types of ads and information you present.

Newsletters
Adding a brief review or text ad to your newsletters can also be effective.

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